Sjørtik Logo Design

In order to complete a range of the illustrations I am in the process of doing for my negotiated project, I had to create the logo and visual identity of a fictional company. This company, Sjørtik, is a Norwegian space exploration company - an underdog in their field, their only true success the creation of life preservation domes. Following a rather large and in-discriminatory nuclear war, Sjørtik found itself the last scientific pioneers on earth, their competition having effectively been blown up. Sjørtik, having established that continued life on Earth will be impossible, built a large spacecraft to carry the biodomes and whatever refugees could make the journey, to another planet where their species could continue to survive.
The aesthetic is a mash up of retro space academy vs old Norwegian sardine tins, taking the primary colours that made them stand out. I gave myself 3 days for these designs, and they will feature in posters and illustrations later in the project.